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Our History

From 1998 to Today

In the summer of 1991, I went fishing in the lake with my grandfather for the first time. After that, I fell in love with fishing when I was 13 years old. For me, fishing seems to be an effective way to capture everything that nature has to provide and build lasting bonds. I realized one thing from the beginning-I am very happy. When I grow up, I will also take my good friends to go fishing, so that they can also enjoy the fun of fishing. Once chatting with friends, they said: “Let’s create a brand of fishing gear ourselves, and let more anglers enjoy the fun of fishing”.

Sougayilang® was born in the autumn of 1998. Sougayilang®, born for fishing, escorts the fishing journey of anglers around the world with its exquisite environmentally friendly production technology and unparalleled quality service, allowing anglers to start their fishing story unscrupulously.

Sougayilang® has been one of the main suppliers of outdoor fishing tackle and fashion products since its establishment in 1988. In the past ten years, it has provided services to customers from 96 countries and more than 3,000 regions. Anglers around the world have full confidence in Sougayilang® fishing gear. This confidence can withstand the most difficult test. Produced products for the first time and continued to make them better, earning trust.

Every member of Sougayilang® is committed to continuously innovating products and services to enable more users to enjoy outdoor sports and experience the charm of lure fishing, which is a kind of water golf.

We reject expensive prices, and compromise on the way of designing, manufacturing and perfecting Sougayilang® precision equipment, and carefully research products for every angler who likes this sport. Committed to producing cost-effective products is our lifelong goal at Sougayilang®.

We will continue to uphold the tradition and design the best quality fishing equipment. Therefore, generations of anglers will continue to enjoy the fruits of our labor and the fun of this sport.



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